
Eventually, Boomerang was shortened by an hour, reducing it from four hours to three each weekend. The Saturday block moved to Saturday afternoons, then back to the early morning, and the Sunday block moved to Sunday evenings. It originally aired for four hours every weekend, but the block's start time had changed frequently. It was aimed towards the generation of baby boomers and was similar to the Vault Disney nostalgia block that would debut five years later on the Disney Channel. Much of the programming that made up the core of Boomerang's lineup was originally part of TBS's Disaster Area, a block of children's programming that aired on that network from 1997 to 1999.īoomerang originated as a programming block on Cartoon Network that debuted on December 8, 1992. 2 Availability on subscription television.In 2017, Boomerang launched an over-the-top subscription service focusing on classic cartoons.Īs of September 2018, Boomerang is available to approximately 38.312 million pay television households in the United States. The network's drift towards modern content has also seen it carry reruns of current or recent Cartoon Network series.

Since a rebranding in 2015 (which aimed to promote Boomerang as a "second flagship" brand alongside Cartoon Network), Boomerang began to air original programming, focusing primarily on reboots of popular legacy franchises such as Looney Tunes and Scooby-Doo.

Cartoons and Hanna-Barbera productions, among many others), and eventually grew into its own separate channel devoted to such content in 2000. Entertainment, a subsidiary of AT&T's WarnerMedia.īoomerang debuted as a programming block on Cartoon Network introduced in 1992, focusing on classic cartoons from the WB library (including Warner Bros.

Boomerang is an American cable television network and streaming service owned by the Kids, Young Adults and Classics division of Warner Bros.
